Jaguar Land Rover (JLR), a luxury car manufacturer, announced pre-tax profits that were at their highest level since 2015. At its Solihull plant, the company produced Range Rover and Defender models, which contributed to its £2.2 billion in pre-tax profits.
“The foundation of this performance was the sustained global demand for our modern luxury vehicles, led by our Range Rover and Defender brands,” said Adrian Mardell, chief executive officer.
Additionally, the business stated that there has been “strong interest” in the electric Range Rover, with a prototype presently undergoing testing in the Arctic Circle. The West Midlands and beyond are impacted more broadly by the company’s sales success, according to Prof. David Bailey of Birmingham Business School.
“JLR is really quite unique in the UK, in sourcing so much of its content from the UK, and the West Midlands in particular,” he said.
“The success of JLR means more orders for the supply chain, more money flowing through the supply chain, and hopefully greater security for jobs.”
JLR declared in March that it was hiring 250 new engineers to work at its West Midlands sites in order to contribute to the development of fully electric vehicles.
The holding company of Jaguar Land Rover Limited, or JLR, is Jaguar Land Rover Automotive PLC. JLR is a multinational British automaker that specializes in producing luxury and sport utility vehicles. It is a division of Tata Motors, with Whitley, Coventry, UK, serving as its headquarters.
Read More: Click Here